State of the Tourism Industry

“The best thing about the future is that it comes only one day at a time.”  Abraham Lincoln

Join us for an informative session on how tourism fared in the Yakima Valley, statewide and nationally in 2010 and what’s in store for 2011. Topics to be covered include:

  • Overall industry status in 2010
  • Trends in leisure, convention, group, sports and other industry sectors
  • Forecasts for 2011
  • Status report on Washington State Tourism
  • Overview of VCB marketing and sales plans in 2011

In addition, we’ll unveil the results of our visitor profile research conducted throughout 2010. The research provides insights into leisure travelers visiting the Yakima Valley. It’s great information that will help businesses with their marketing efforts.


Thursday, February 17th

10 am

Yakima Convention Center

10 North 8th Street, downtown Yakima


RSVP: (509) 575-3010


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