Over the past two days, the Yakima Valley Visitors and Convention Bureau, Yakima Convention Center and the local hospitality industry hosted an educational forum for ten state and regional meeting planners and association executives.
During their stay, the meeting professionals discussed issues and opportunities facing the meeting and convention industry and tactics to improve their programs and services plus working in partnership with local venues. In addition, hotel management staff were in attendance to learn and share their insights.
The sessions were coordinated by Linda DiMario, a long time tourism and meetings expert from Long Beach California. This is the second year Linda has conducted the forum and was well received by the attendees.
In addition to the formal programs, the planners and executives were given behind the scene tours of the new 4th Street Theatre, spent an evening wine tasting at Cultura Winery and having a dinner at Cherry Wood Bed, Breakfast and Barn plus were able to experience first hand the many improvements and additions to the Yakima Convention Center, including the new Outdoor Plaza.